Salte
logo • visual brand identity • print assets
Salte
logo & branding design
signage
print marketing collateral
Salte is a local fish market selling fresh caught seafood.
Need: To create a logo and brand that attracts the surf and beach community.
Solution: A surf-and-sea inspired logo that is strong, modern, and a little masculine. The “S” in the main logo mark featured a subtle fish hook. And the color palette is inspired by the ocean with pops of salmon pink.
