Kainalu
logo • visual brand identity • web design
KAINALU
logo & branding design
packaging design
website design
Kainalu is a creative project inspired by amazing surfer girls who shred and care deeply about our oceans and environment.
Need: To create a logo and brand with a feminine tropical vibe, as well as packaging that showcases the different offerings within the product line differentiated by colors and sub-marks to highlight the tropical scents.
Solution: When developing this look, I wanted a logo that was distinctly tiki and tropical inspired, but softened by a lush tropical pattern featuring vibrant teals and blues, backdropped with blush. The result is both bold and soft and feminine. Perfect for strong surfers who also care deeply about the ocean they love to submerge themselves in.